Hello, today we would like to introduce the famous Philip Morris cigarette, the Chesterfield cigarettes.
Now, ladies and gentlemen, while you smoke your cigarettes, take a closer look at the packet. Chesterfield cigarettes are prized for their original taste and packaging design. They are enjoyable to smoke as they do not hurt your throat and have no unpleasant bitter taste.
In 1873, James T Drummond founded a tobacco manufacturing company in St Louis, Missouri, named after a village in Virginia. In 1898, his business was acquired by the American Tobacco Corporation, and in 1911 Liggett & Myers took over ownership.
By 1915, the brand was rebranded, and the now-recognizable white cardboard packaging was printed with the word ‘Chesterfield’ in gold lettering. As the product was based on a blend of Turkish and Virginia tobacco, the packaging featured a picture of St Sophia wearing a crown, and the lettering dated back to the colonization of the state.
Unlike other tobacco manufacturers, the company’s owners invested heavily in advertising and hired well-known artists. Chesterfield became a favorite brand of Frank Sinatra, Lauren Bacall and Gregory Peck. In Ian Fleming’s novels, Chesterfield cigarettes were a favorite of James Bond, which shows the brand’s popularity.
Not surprisingly, more and more people are now buying Chesterfield cigarettes from online shops. To promote successfully, it is important to have up-to-date sales techniques for ordering all products. This method of product selection and purchasing has many advantages. The catalog is designed to make it quick and easy for customers to find and view the products they want.
What are Chesterfield cigarettes?
As a result of improvements and modernisation of production and research into consumer demand, Chesterfield Classic Blue was introduced to the market as a lighter cigarette, as opposed to competitors who increased production of stronger brands. Initially positioned as a tobacco product for the working class, Chesterfield cigarettes became the brand of choice for intellectual workers and creative people. The last brand to be launched, the ultra-light Chesterfield Classic Bronze, was aimed at women. Its introduction was triggered by the growing movement to communicate the harms of smoking and to limit the use of tobacco products. This new look has proved popular with women.